Teased for days, LEGO has finally revealed what the colorful logo represents. It is NOT a series of light elements to light up your LEGO models like I thought it was. Instead, it’s for LEGO CON! LEGO CON will be a virtual event held on June 26th from 12-2pm ET/9-11am PT. It will be livestreamed from the LEGO House in Billund, Denmark. From the press release:
There will be something for all – from VIP behind the scenes access, virtual builds, and exclusive interactions with LEGO designers across many beloved product lines including LEGO City, LEGO Friends and more below:
- LEGO VIDIYO
- LEGO Star Wars
- LEGO Super Mario
- LEGO Harry Potter
- LEGO Minecraft
- LEGO DOTS
- LEGO Ninjago
- LEGO Technic
You can join the fun on the official LEGO CON webpage. Check this link for some global time zones for the event.
It was only a matter of time before they hosted their own event, virtual or not. I do wonder if this will ever become an in-person event.
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